Earlier this year two members of The Murray Consultancy Ltd attended the BIG Market Research conference which, on this occasion, was held in Athens. Before the conference you are invited to submit a paper on a recent case study for the BIG European Market Research Award. The Murray Consultancy chose to submit a paper on recent work the company has done with a major UK sporting brand on how to increase corporate hospitality revenue.
The submission was chosen as one of the finalists, which meant we were invited to present the case study in more detail at the conference itself. The presentations were then marked by all of the other conference delegates based on: interpretation of the brief, methodological process applied, research findings and the impact of the study on the client’s business.
After a nervous 24 hour wait The Murray Consultancy were delighted to be presented with the 2013 BIG Award on the last day of the conference, beating off considerable competition from Russian and German entries in particular. Commenting on The Murray Consultancy's success, the chair of BIG, Marcin Rezpka, said: “We are delighted the Murray Consultancy Ltd have received this well-deserved recognition for the second time. “Their approach to this particular piece of research reflected the outstanding levels of quality and professionalism we expect from David and his team.”
The award now sits proudly in the office alongside the previous BIG Award the company won in 2006. Feel free to pop round to the office and we will be happy to show it off!
The award now sits proudly in the office alongside the previous BIG Award the company won in 2006. Feel free to pop round to the office and we will be happy to show it off!
